Ecommerce

Melbourne Tools

Project details

E-commerce – Magento

Melbournetools.com.au is a member of the United Tools Group – one of Australia’s largest power tool retailers. This well known group are authorised distributors and warranty agents for leading brands such as Makita, Milwaukee, Dewalt and Hitachi Power tools.

Operating out of multiple physical stores, right across Australia, the team at Melbourne Tools were looking to create a strong online presence specifically for their Melbourne and Goldcoast markets.

Collaborating with the team at Melbourne Tools enabled us to explore their business, strategy, identify objectives and obtain an in-depth understanding of their requirements. As a result we were able to deliver a large multistore e-commerce website which today powers both melbournetools.com.au and goldcoasttools.com.au.

The system built had to be robust – to cater to the stores 100,000 products and growing, have extremely fast search features and offer a seamless user experience – from Add To Cart to checkout confirmation. Magneto and the use of well analyzed Magento plugins helped tick off all the clients requirements. In this instance Magento was selected given its strong reputation for multistore support, expandability, scalability, and flexibility.

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Key Features

  • Magento shopping cart
  • Magento multi store
  • 100k + products
  • Instant search feature
  • NAB, PayPal and zipPay payment gateways
  • Custom shipping rates
  • Auspost eParcel integration
  • Optimised for SEO
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